Articles

Real Estate Resources

Writings from the mind of Brett Keppler. 

Realtor, Team Leader, Brokerage Founder and Creator of Nekst.

Broker Hack - Create a Holding Brokerage for Inactive Agents for Additional Revenue

A holding brokerage allows brokers to generate revenue from inactive agents while offering those agents a low-cost way to maintain their licenses and earn referral income. Using real estate transaction management tools like Nekst ensures brokers stay organized and efficient.
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The Problem with All-in-One Technology Tools in Real Estate

All-in-one technology tools in real estate promise simplicity but often fall short by being slow to evolve, overly complex, and risky to rely on as a single point of failure. Specialized tools like real estate transaction management software and automated workflow systems offer more flexibility, expertise, and efficiency, helping agents and brokers stay competitive in a fast-changing industry.
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The Secret Growth of Transaction Coordinator Teams

Transaction coordinator teams are growing rapidly, offering agents scalable, efficient solutions for managing transactions. Their hybrid structure and use of cutting-edge tools make them a vital part of the future of real estate.
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How Real Estate Agents Can Reconnect With Clients During the Holidays

The holidays are a prime opportunity for real estate professionals to reconnect with clients through thoughtful gestures like personalized cards, festive events, and small gifts that celebrate milestones. By building systems for consistent follow-ups and creative holiday outreach, you can strengthen relationships and stay top-of-mind for future referrals.
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The Hidden Costs of Not Using Transaction Management Systems in Real Estate

Real estate businesses face hidden costs from errors, inefficiencies, and limited scalability when they lack proper systems. By adopting tools that handle Real Estate Transaction Management while also Automating Real Estate Workflows, you can eliminate these challenges, provide an exceptional client experience and set the stage for lasting growth.
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Why Winter is ACTUALLY the Best Time for Your Real Estate Business

Winter is the perfect time for real estate professionals to focus on building systems that enhance scalability, improve client experiences, and reduce stress. By implementing automation, refining workflows, and prioritizing team efficiency, you can set the stage for a more resilient and successful business year-round.
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How to Take Exterior Photos That Sell Homes Faster

The perfect exterior photo is the key to grabbing attention and driving clicks on your real estate listings. From using the right angles and lighting to navigating the ethics of photo editing, these tips will help you showcase properties at their absolute best and stand out in a competitive market.
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The Harsh Truth About Social Media: Likes Don’t Close Deals – Strategy Does

Social media is a valuable tool for real estate agents, but turning likes into leads requires targeted, localized content and strategic messaging. By combining creative social media strategies with time-saving tools like Nekst, agents can focus on growing their online presence while ensuring their transactions run seamlessly in the background.
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